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April 2010

15 pages of live marketing examples, yours free – less than 12 hours left to get ‘em

by Craig Garber April 30, 2010

Less than 12 hours left to take a test-drive of Seductive Selling: besides 15 pages of extra Marketing Examples, here’s what you’re missing out on: *  As we kick off our fifth year, you’ll find out how Rupert Murdoch burned me and why! *  How to solve every problem you

Copywriting tip: what’s missing in each of these 3 ads

by Craig Garber April 30, 2010

Look, I’m going to explain something to you today in plain and simple English, so you can get your arms around this, once and for all. But first, let me ask you a few questions: How’d you like to buy six dozen bees nests – I’ve got them available for

act NOW: less than 72 hours left to get this!

by Craig Garber April 28, 2010

Discover why people in 14 countries are reading Seductive Selling — for free.  There are less than 72 hours to get your hands on this month’s issue, and here’s what you’ll be missing out on: *  As we kick off our fifth year, this issue includes 15 pages of extra

Business lead generation common mistake: why Google is NOT like the yellow pages

by Craig Garber April 28, 2010

When I was a kid growing up, whenever you needed to buy something and you didn’t know where to buy it, you grabbed your yellow pages… you let your fingers do the walking… and you found out where to go. We still get Yellow Pages dropped off at our house

Emotional direct-response marketing: Advice on how to use “Breakthrough Advertising 2″

by Craig Garber April 27, 2010

By the way, if you’re going to be at the Get Motivated seminar today in Tampa, keep your eyes opened for me, and make sure you say hello. Today, a common question I get that makes a heck of a lot more sense for someone else to answer, instead of

Copywriting secrets: 2 Headline mistakes and how to fix them, now

by Craig Garber April 26, 2010

Write a good headline and you may be well on your way to developing the an ad or sales letter that can run forever, quite literally changing your life.  That’s because being able to get someone’s attention is so critical when it comes to marketing.  A good headline can, and

Direct-response marketing: These are the kinds of messages you WANT to open…

by Craig Garber April 22, 2010

We get loads of e-mails here in the office.  Here’s one we received last week and it’s the kind you work hard to get: “I just wanted to mention the CD programs you put out with your Seductive Selling Newsletter are outstanding and educational.  I really enjoyed the double CD

Emotional Direct-response Marketing: Where does self-esteem come from?

by Craig Garber April 19, 2010

Last Thursday I went to the beach with my family.  The kids were home on Spring break, and the weather was perfect, so off we went, for a family day out. The sand was warm but not so hot you couldn’t walk on it, and because it was mid-week, the

Direct-response Copywriting Secrets: 2 incredibly easy ways to make your product or service unique

by Craig Garber April 19, 2010

Something interesting I thought about while I was at the beach last week, that I’ll tell you tomorrow.  But today I want to get right into a strategy that can make you money right away… so let’s get to it. If you’ve read my book (which is about to explode

Copywriting secrets – 3 legs of your ad: Which one of them are you usually missing?

by Craig Garber April 15, 2010

I’m off to the beach today, so let me get this out to you quickly.  The weather here is absolutely gorgeous – it’s expected to be sunny and in the low 80′s and there’s not a cloud, so let’s roll. Oh, I’d show you some pictures, but me in a