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Weekend Reminder: Free call this Tuesday.

by Craig Garber April 5, 2008

Here’s some information about the I’ll be hosting next week. This isn’t a call for everyone. I won’t be selling anything, and the call will only be relevant to a few dozen people, if that. Here’s the deal: A few times a week, we get phone calls into the office,

I have something astounding to tell you.

by Craig Garber April 1, 2008

As if coming up with a headline isn’t difficult enough, for most people, sitting down and trying to come up with an opening of a sales letter or display ad, is like trying to figure out which way is north, when you’re standing smack dab in the middle of the

Whatever happened to…?

by Craig Garber March 4, 2008

So I was rummaging through my drawers (no, not the ones under my pants, the ones under my desk) the other day and I stumbled across an article called “Top 10 Marketing And Advertising Ideas In 2006.” Let’s take a look at a few of them, and see if they

When Is A Doctor… NOT A Doctor? And why the big drug companies suck.

by Craig Garber February 28, 2008

If you are one of the millions of people here in America who foolishly believe the big drug companies are interested in curing sicknesses and “healing” the public, dream on. Their vested interest is in addicting you to pharmaceuticals, to perpetuate a stream of income into their pockets until you

HUGE: Edgy semi-nude video blows the doors wide open on bad ads!

by Craig Garber February 1, 2008

This is HUGE! Probably THE very best example of what advertising should be. I know nothing about the company that created this video but it is a stroke of genius! (No pun on the word “stroke” — you’ll see what I mean in a moment.). Here, have a look at

HUGE: Edgy semi-nude video blows the doors wide open on bad ads!

by Craig Garber February 1, 2008

This is HUGE! Probably THE very best example of what advertising should be. I know nothing about the company that created this video but it is a stroke of genius! (No pun on the word “stroke” — you’ll see what I mean in a moment.). Here, have a look at

If you’re gonna hit ‘em, you’d better be throwing a knockout punch.

by Craig Garber March 12, 2007

Here’s what you’re up against: Some eggs are now stamped with ads on them in the supermarket. Pizza cartons and Chinese food take-out containers now have ads stamped all over them. You can’t pee in a urinal without seeing an ad for something in front of you… Subway turnstiles, airplane