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Direct Response Marketing: Why people buy and how to sell it to them

by Craig Garber January 10, 2012

No matter what you do for a living, keep in mind… nothing gets bought unless it gets sold first. And as you probably know, much of selling simply involves giving people a reason or some kind of “excuse,” to buy. Sure, sometimes the offer in and of itself, is enough

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Revealed for the first time: Why social media spread like wildfire

by Craig Garber January 6, 2012

I recently read something interesting, about how when researchers want to raise the stress levels of mice, they isolate them.  They put them into a cage all alone. I don’t assume an evergreen direct correlation with humans to mice, but I think it’s safe to say there’s at least SOME

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Hello, Sunshine (Great opportunity to go public with your goals)

by Craig Garber January 3, 2012

Later on this week or early next, I’m going to have some cool announcements, so stay tuned. I hope you had a great holiday and I hope you and your family have a really smooth 2012. Like most people, I spent a lot of time at home with my own

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A Special holiday message and short story: The Farmer’s Donkey

by Craig Garber December 24, 2011

I’m laying low this week and next. Trying to tie up some loose ends… catch up on some reading… and spending time with my family, relaxing. And I hope you are doing something similar. I just want to take this opportunity to wish you and your family, warmth and good

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Copywriting – FINAL: Last day to save $600 off sales copy review

by Craig Garber December 16, 2011

FINAL reminder that today is the last day to order a 7-Step Detailed Sales Copy Review, before the price goes up. Tomorrow the price goes up by $600, and right now, you can also make two payments if you want. My time is getting tighter and tighter with all the

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Growing your business, growing your life – Let me know if this is for you, or not:

by Craig Garber December 13, 2011

Here’s the deal: I’m not sure whether I’m going to do this or not, because it’s a huge commitment and a big responsibility, but… I may have something you’re interested in. Here’s what I am thinking about doing.  And… I’m ONLY thinking about it, at this point. I’m thinking about

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Closing techniques: “YEs,” Apparently so?

by Craig Garber December 9, 2011

The other day, I sent out an e-mail, and we literally had HUNDREDS of “Yes” responses – FAR more than ever before. Here was the e-mail, in case you missed it. I’m working on this program now, and it will be released in January. But what I want to do

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Lead Generation Marketing – One question: yes or no?

by Craig Garber December 7, 2011

I have one question for you, and I only want a yes or no response.  And here’s why: One of the biggest stumbling blocks for most people is lead conversion. Taking existing leads who’ve come into your sales funnel, or your selling process… and converting them into buyers. I have

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Writing Sales Letters: Major changes starting now, and how to sell old and unusual stuff

by Craig Garber December 6, 2011

First some administrative stuff. Next year I’m making a number of changes in my business. One of the things that will be changing is I will be doing a lot fewer copywriting critiques. So if you’ve been considering getting one of those powerful 7-Step Detailed Sales Copy Overhauls, book it

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Thank you

by Craig Garber December 1, 2011

Hey, just a quick note to say “Thanks for your business,” if you were one of the many people who participated in this week’s Cyber Monday sale. And, a reminder that if you are a Seductive Selling Newsletter Subscriber, this afternoon, between 2pm and 4pm Eastern time, is call-in time.

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