by Craig Garber
February 14, 2011
When I first got started writing copy, I was told “People are lazy, and that when you write, you have to do things to help them overcome their laziness, to help them take action now.” Or else⦠because they’re so lazy, they won’t do anything. After 11 years experience writing
Tagged as:
closing,
making offers,
scarcity
by Craig Garber
June 29, 2009
Tomorrow is your FINAL CHANCE to get your hands on this month’s issue of Seductive Selling — and now it’s FREE! Here’s what’s inside: * Five pages of live marketing examples! * $25,557 in blown advertising and how to make sure this doesn’t happen to you! * One of the
Tagged as:
Copywriting Tips,
headlines,
marketing differential,
marketing examples,
scarcity,
Seductive Selling,
two-step lead generation,
USP